Sumedha in Ad Tech & Ad Ops
What is an ad tag? How do they Work? The Definitive Guide
June 3, 2020 3 min read
As trivial and minimalist the Ad tags look from the outside, the more important they are from the inside. These little...
Ad Tech & Ad Ops
Sumedha in Ad Tech & Ad Ops
AdTech Predictions 2020: The Rise of Contextual Advertising
May 16, 2020 3 min read
AdTech Predictions estimate that 2020 be a defining age for the AdTech industry. So far AdTech has enjoyed rapid and unrestricted...
Sumedha in Ad Tech & Ad Ops
Advertising During COVID-19 Crisis | Do’s and Dont’s
May 12, 2020 3 min read
As the world continues to combat COVID-19, economies across continents prepare to find their footing in these unprecedented times. An increasing...
Sumedha in Ad Tech & Ad Ops
Cookie-Less Internet: The Future Of Digital Marketing
May 6, 2020 3 min read
The internet has been drastically taken aback by Google's announcement that it has planned to go cookie-less with the chrome browser....
Sumedha in Ad Tech & Ad Ops
Impact of 5G Technology on Digital Advertising
May 2, 2020 3 min read
As the presence of 5G expands across the globe, the world of smartphones and the digital world are set to face...