2025 Advertising Report: The Matters of Marketing
Download Report
Menu

In the News

In-stream and out-stream videos continue to be the top revenue sources in 2025: VDO.AI Report
Jan 22, 2025
In-stream and out-stream videos continue to be the top revenue sources in 2025: VDO.AI Report

VDO.AI’s Publisher Profitability Report provides actionable insights into the strategies and trends for publishers to boost engagement and revenue in 2025.

Read More
VDO.AI unveils 2025 Marketing and Campaign Planning Calendar
Dec 04, 2024
VDO.AI unveils 2025 Marketing and Campaign Planning Calendar

The 2025 Marketing and Campaign Planning Calendar provides a framework that helps align marketing efforts with key periods, such as holiday shopping peaks and significant industry milestones.

Read More
80% of digital marketers highlight the importance of timing in campaign effectiveness
Dec 04, 2024
80% of digital marketers highlight the importance of timing in campaign effectiveness

With global digital ad spending projected to reach $798.7 billion in 2025, digital marketers emphasise timing, ad placements and platforms for event-based campaigns to create meaningful connections.

Read More
Taneira leverages power of VDO.AI’s online video ads for its summer campaign
Sept 10, 2024
Taneira leverages power of VDO.AI’s online video ads for its summer campaign

VDO.AI, an advertising technology platform, teamed up with Taneira, the ethnic wear brand from TATA, to launch their summer campaign, redefining comfort, style, and the celebration of Indian craftsmanship.

Read More
Rs 580 bn boom: Indian digital ad spending set to surge 15.9% this festive season
Sept 05, 2024
Rs 580 bn boom: Indian digital ad spending set to surge 15.9% this festive season

72% of young Indian e-commerce shoppers basing their purchase decisions on personalised recommendations, as per the VDO.AI report.

Read More
55.17% of shoppers to exceed ₹20,000 in festive spending: VDO.AI Report
Sept 04, 2024
55.17% of shoppers to exceed ₹20,000 in festive spending: VDO.AI Report

This report is the culmination of primary research conducted with over 1,000 Indian shoppers, offering brands insights to optimise their festive campaigns for maximum impact.

Read More
Contextual advertising drives publisher revenue by 5X: VDO.AI report
Aug 29, 2024
Contextual advertising drives publisher revenue by 5X: VDO.AI report

VDO.AI's Publisher Revenue Playbook provides critical insights into how publishers can leverage contextual ads to significantly boost their revenue, with some seeing increases up to 5X.

Read More
VDO.AI and Indian Express join forces to deliver a digital experience in election season
Jun 18, 2024
VDO.AI and Indian Express join forces to deliver a digital experience in election season

Indian Express, and VDO.AI, a video advertising technology, together enhanced the election coverage experience for millions of users.

Read More
VDO.AI to expand in US & APAC, HQ in NY
May 27, 2024
VDO.AI to expand in US & APAC, HQ in NY

VDO.AI has ambitious goals for 2024 aimed at scaling the business and expanding its client roster significantly. Firstly, a key focus is on driving digital transformation by enhancing ad experiences for publishers and brands.

Read More
  • 1
  • 2
  • 3
  • 4
  • 5
  • 10