Sakshi Ecavade in Advertisers
In-Game Advertising: The Next Best Strategy for Advertisers!
April 27, 2022 6 min read
Whenever an ad campaign runs on CTV, gaming console, or any other platform, the major motive of the advertisers is to...
Advertisers
Sakshi Ecavade in Ad Tech & Ad Ops Advertisers Advertisers CTV and OTT Digital Marketing Video Ads
How CTV Advertisers Enhance User Engagement Using QR Codes?
April 18, 2022 6 min read
This year’s Super Bowl was a gamechanger for several marketers. An unexpected appearance of a QR code on the TV screens...
Apoorva Saigal in Advertisers Metaverse
Marketing In Metaverse – Digital Alternative
February 8, 2022 4 min read
Since the invention of the internet in 1983, cyberspace is seen to be evolving. There has been diversification in a number...
Ayushi in Advertisers
In-App Advertising: Meaning, Formats, and Benefits
January 27, 2022 5 min read
An extensive growth can be observed in mobile application usage these days, everyone around you is either consuming video content on...
Ayushi in Advertisers CTV and OTT Video Ads
Data Driven Advertising: Present and Future
January 7, 2022 4 min read
Now more than ever, customers are spending time in front of Connected TV for entertainment purposes and for the wide range...