Mehak Chawla in Ad Tech & Ad Ops
What If We Relaunch The Advertising Industry Tomorrow?
April 22, 2020 4 min read
In the past few decades, the rate at which technology has experienced growth has been exponential. As a result, the advertising...
April 22, 2020 4 min read
In the past few decades, the rate at which technology has experienced growth has been exponential. As a result, the advertising...
April 22, 2020 4 min read
The empathy with which the generation of today is familiar is a 20th-century term. It has become much more than just...
April 22, 2020 4 min read
Ever since the rise of the digital era, the internet has become a crucial component of our lives. It provides us...
April 20, 2020 5 min read
Advertisers, tech platforms, media owners, agencies are all looking forward to shorter ad formats nowadays. The era of mobile-first screen has...
April 18, 2020 4 min read
Geo-targeting is the process of using the geographical location of a user in order to serve specific content. The geographical location...