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impact of 5G technology

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Sumedha in Ad Tech & Ad Ops

Impact of 5G Technology on Digital Advertising

May 2, 2020 3 min read

As the presence of 5G expands across the globe, the world of smartphones and the digital world are set to face...

machine learning in advertising

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Mehak Chawla in Ad Tech & Ad Ops

Machine Learning In Advertising | Transforming The Video Ad Space

April 29, 2020 4 min read

The hype about machine learning in the advertising and media industry exists in heaps. However, once you move past the buzz,...

AI approach

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Sumedha in Digital Marketing

How Does The AI Approach Result In A Better CRM?

April 25, 2020 3 min read

Ever since the advent of Artificial intelligence, the face of the tech world has changed. And there is no stopping the...

fighting fraud as a publisher

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Mehak Chawla in Video Ads

Fighting Fraud As A Publisher | Key Points To Remember

April 22, 2020 3 min read

Many publishers are not aware of the different kinds of fraud that occur on their websites. Hence, fighting fraud as a...

advertising industry

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Mehak Chawla in Ad Tech & Ad Ops

What If We Relaunch The Advertising Industry Tomorrow?

April 22, 2020 4 min read

In the past few decades, the rate at which technology has experienced growth has been exponential. As a result, the advertising...