Decoding Advertising with Jatin Hasija, from The SportsRush
The advent of programmatic advertising has led to increased technical complexities in the ad tech industry. While the scenario wasn't simpler...
Ad-Tech
Decoding Advertising with Marlo Anderson, Founder at National Day Calendar
We recently approached our publisher, Marlo Anderson, Founder at National Day Calendar, one stop destination for the widest variety of national...
Decoding Advertising with Ben Liu, owner eBayFeesCalculator
The last year has been a quite a difficult year for publishers specifically in terms of programmatic advertising, irrespective of their...
Decoding Advertising with Fabio FEDELE, former Head of Ad Operations at Teads
Advertising technology has revolutionized the way brands interact with their audiences and has enhanced the way advertisers and publishers interact with...
Advertising 2.0 With The Advent of Stories Unit
Where does the problem lie? The 21st century is the era of digitalization. Our world lies at the center of the...
5 Steps of Generating Ad Revenue from Your Website
Create and connect, the results will follow! This quote is the mantra of many entrepreneurs and is a proven time-tested ideology!...
Ad Refresh Rate: What Is It & How Can You Benefit From It?
Advertisements are a big part of the internet helping you generate a lot of revenue by implementing the right optimizing and...
How Brands Are Getting Creative During COVID-19
As the COVID 19 pandemic offers humanity with unprecedented challenges, companies around the world find ways to cope and adapt to...
AdTech Predictions 2020: The Rise of Contextual Advertising
AdTech Predictions estimate that 2020 be a defining age for the AdTech industry. So far AdTech has enjoyed rapid and unrestricted...
Cookie-Less Internet: The Future Of Digital Marketing
The internet has been drastically taken aback by Google's announcement that it has planned to go cookie-less with the chrome browser....