publishers

Understanding Google's Recent Core Updates And Spam Policies

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Jaanvi Arora in Publishers

Navigating Google’s New Core Updates And Spam Policies

March 13, 2024 3 min read

Gather around, publishers! Google has just unveiled some major updates that are bound to shake things up in the digital landscape....

Publishers embracing new revenue streams

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Jaanvi Arora in Publishers Revenue Optimization

Publisher Outlook 2024: Embracing Diverse Revenue Streams Beyond Subscriptions

January 10, 2024 3 min read

As we step into 2024, we are witnessing a significant shift in the strategies employed by publishers to sustain and grow...

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Karishma Rai in Advertisers

Navigating the Future: Innovative Strategies for Brand Success in 2024

January 4, 2024 4 min read

As we enter 2024, the digital advertising landscape continues to evolve at a rapid pace. For brands looking to connect with...

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Karishma Rai in Advertisers

Unlocking Holiday Advertising Strategies for Q4 2023

November 29, 2023 4 min read

The holiday season is the most lucrative time of the year for retailers and brands. With consumers ready to spend, effective...

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Karishma Rai in Publishers

Publisher Initiatives to Embrace the AI-Enhanced Future of Google’s Search

November 23, 2023 4 min read

Google is constantly innovating and improving its search technology with artificial intelligence (AI) to make search smarter, simpler, and more natural...