Shruti Bhatt in Advertisers Publishers
Google Topics: How the new google API update works?
July 6, 2022 3 min read
With consumers becoming more aware of how their data is being used by companies, the concern around user data privacy is...
VDO.AI Review
Apurva Rai in Advertisers
Cannes Lions: Prioritizing Audience Attention & Interest in a Cookieless World
June 27, 2022 3 min read
There is such a thing called residual memory, which triggers whenever we come across something we have seen or heard before....
Sakshi Ecavade in Publishers
10+ Tips to Improve Website User Experience with Ads
June 7, 2022 9 min read
Increasing user engagement on a website through advertising is every publisher’s objective. As digital publishers are firm believers of the saying...
Sakshi Ecavade in Revenue Optimization
How To Sell Ad Space On A Website: A Publisher’s Guide
May 11, 2022 6 min read
Have you been producing high-quality content for your website but are still looking for methods to monetize it? A publisher can...
Sakshi Ecavade in Ad Tech & Ad Ops Advertisers Advertisers CTV and OTT Digital Marketing Video Ads
How CTV Advertisers Enhance User Engagement Using QR Codes?
April 18, 2022 6 min read
This year’s Super Bowl was a gamechanger for several marketers. An unexpected appearance of a QR code on the TV screens...